Sezzle's Accelerated Growth Masks Rising Operating Expenses
Event summary
- Sezzle reported $1.2 billion in GMV for 4Q2025, a 35.3% YoY increase.
- Total revenue jumped 32.2% YoY to $129.9 million in 4Q2025, and 66.1% YoY to $450.3 million for the full year.
- Adjusted Net Income per Diluted Share guidance was increased to $4.70 for FY2026, with revenue growth guidance of 25%-30%.
- Lee Brading replaced Karen Hartje as CFO, effective February 1, 2026.
The big picture
Sezzle's impressive growth demonstrates the continued demand for flexible payment options, but the widening gap between revenue and operating expense growth raises questions about long-term profitability. The company's foray into adjacent services like mobile wireless represents a strategic diversification effort, but also introduces new operational and regulatory complexities. The CFO transition signals a potential shift in financial strategy as Sezzle navigates a maturing BNPL landscape.
What we're watching
- Operating Leverage
- While revenue growth remains strong, the pace of operating expense increases will be critical to sustaining margin expansion, particularly as Sezzle expands into new services like mobile wireless.
- Subscription Focus
- The company’s emphasis on higher LTV subscribers will need to continue driving disproportionate revenue growth to justify the increased marketing spend.
- Regulatory Risk
- Increased scrutiny of the BNPL sector could impact Sezzle's growth trajectory and necessitate adjustments to its business model.
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