JAKKS Pacific, Inc.

JAKKS Pacific, Inc. is an American multi-brand toy manufacturer headquartered in Santa Monica, California. Founded in January 1995, the company's mission is to engage children in creative play through products that encourage learning, interaction, and fun.

The company designs, develops, produces, and markets a wide array of toys, games, and leisure products for children and adults globally. Its diverse product portfolio includes licensed action figures, playsets, dolls, plush toys, dress-up sets, and outdoor and seasonal items. JAKKS Pacific leverages licensing agreements with major entertainment companies such as Disney, Nintendo, Warner Bros., and SEGA to create products based on popular franchises. Key product categories encompass Action Play & Collectibles, Dolls, Role-Play, Dress-Up, and Costumes, the latter managed through its Disguise division.

Stephen G. Berman serves as the Chairman and Chief Executive Officer of JAKKS Pacific. In the first quarter of 2026, the company reported a mixed financial performance with a net loss, yet demonstrated strong international sales growth and an increase in its Costumes segment. JAKKS Pacific is strategically focusing on entertainment-driven demand and expanding into new categories, including a planned next-generation anime, manga, and digital creator platform. Recent partnerships include merchandise for the Dog Man comic book series, Sonic the Hedgehog 3, and The Super Mario Bros. Movie.