Networking Gap Signals Workforce Skills Divide, Opportunity for Staffing Firms
Event summary
- An Express Employment Professionals-Harris Poll survey found 84% of US job seekers believe networking is essential, while 92% of hiring managers agree.
- 59% of job seekers report not knowing where to network effectively, and 44% lack the necessary soft skills.
- Younger workers (Gen Z and Millennials) are significantly more active networkers and comfortable with digital tools than older generations.
- Men are more likely to use online platforms, attend in-person events, and engage in cold outreach compared to women.
- 71% of job seekers who network report a positive outcome, such as a referral, interview, job offer, or promotion.
The big picture
This survey underscores a growing disconnect between the recognized importance of networking and the practical ability of job seekers to execute it effectively. The data suggests a latent market for networking coaching and resources, particularly among Gen X and Boomers. This trend also highlights the evolving role of staffing firms beyond simply matching candidates with jobs, potentially requiring them to become facilitators of professional development.
What we're watching
- Upskilling Demand
- The significant skills gap highlighted by the survey suggests increased demand for training programs focused on networking and soft skills, creating a potential revenue stream for Express and competitors.
- Digital Adoption
- The disparity in digital networking adoption between age groups will likely widen, forcing Express to adapt its service offerings to cater to both digitally savvy and less tech-inclined job seekers.
- Gender Dynamics
- The observed differences in networking behavior between men and women could influence Express's marketing and outreach strategies to better serve both demographics.
