Networking Gap Signals Workforce Skills Divide, Opportunity for Staffing Firms

  • An Express Employment Professionals-Harris Poll survey found 84% of US job seekers believe networking is essential, while 92% of hiring managers agree.
  • 59% of job seekers report not knowing where to network effectively, and 44% lack the necessary soft skills.
  • Younger workers (Gen Z and Millennials) are significantly more active networkers and comfortable with digital tools than older generations.
  • Men are more likely to use online platforms, attend in-person events, and engage in cold outreach compared to women.
  • 71% of job seekers who network report a positive outcome, such as a referral, interview, job offer, or promotion.

This survey underscores a growing disconnect between the recognized importance of networking and the practical ability of job seekers to execute it effectively. The data suggests a latent market for networking coaching and resources, particularly among Gen X and Boomers. This trend also highlights the evolving role of staffing firms beyond simply matching candidates with jobs, potentially requiring them to become facilitators of professional development.

Upskilling Demand
The significant skills gap highlighted by the survey suggests increased demand for training programs focused on networking and soft skills, creating a potential revenue stream for Express and competitors.
Digital Adoption
The disparity in digital networking adoption between age groups will likely widen, forcing Express to adapt its service offerings to cater to both digitally savvy and less tech-inclined job seekers.
Gender Dynamics
The observed differences in networking behavior between men and women could influence Express's marketing and outreach strategies to better serve both demographics.