eXp World Holdings, Inc.

eXp Realty is a cloud-based real estate brokerage operating as a subsidiary of eXp World Holdings, Inc. Headquartered in Bellingham, Washington, the company's core business revolves around providing residential and commercial real estate brokerage services. Its mission is to empower real estate professionals through an agent-centric model that offers competitive commission structures, revenue share opportunities, and equity ownership, aiming to redefine how agents connect, grow, and succeed in the global real estate landscape.

The company's distinctive cloud-based model eliminates the need for traditional brick-and-mortar offices, allowing agents to operate remotely and reducing overhead costs. This structure enables eXp Realty to offer attractive commission splits, with agents typically starting at an 80/20 split and having the potential to earn 100% commission after capping. Beyond standard brokerage services, eXp Realty provides specialized divisions such as eXp Commercial and eXp Luxury, catering to diverse market segments. eXp World Holdings, Inc. also encompasses other ventures, including Virbela, an immersive 3D platform for virtual collaboration, and SUCCESS Enterprises, a media business.

Under the leadership of Glenn Sanford, Founder, Chairman, and CEO of eXp World Holdings, and Leo Pareja, CEO of eXp Realty, the company maintains a significant market presence. In 2023, eXp Realty distributed over $230 million in revenue share and equity benefits to its agents and brokers. The company has consistently been recognized as a top performer, securing leading positions in categories such as Transaction Sides on the RealTrends 500 report. Recent strategic leadership appointments include Carrie Lysenko as Chief Technology Officer and Holly Mabery as Chief Brokerage Officer for eXp Realty. eXp World Holdings, Inc. is publicly traded on NASDAQ under the ticker EXPI and is scheduled to announce its first-quarter 2026 financial results on May 11, 2026.

Latest updates

High-Profile Agent Defection Signals Shift in Real Estate Brokerage Loyalty

Event summary

  • Sonia Orozco, head of The Luxe Group, has left RE/MAX to join eXp Realty, bringing her 14-member team.
  • Orozco’s team generated $48 million in sales volume in 2025.
  • Orozco has been with RE/MAX for 14 years.
  • The move is attributed to eXp Realty’s technology, collaborative environment, and educational opportunities.

The big picture

Sonia Orozco’s departure represents a broader trend of high-producing agents and teams prioritizing operational infrastructure and flexibility over traditional brand loyalty within the real estate sector. This shift highlights the increasing importance of technology and collaborative ecosystems in attracting and retaining top talent, potentially disrupting the established brokerage landscape and accelerating the adoption of cloud-based platforms. The move also underscores the growing influence of agent-centric business models in a market increasingly driven by data and digital tools.

What we're watching

Agent Migration
The pace of agent departures from legacy brokerages to tech-forward platforms like eXp will indicate the broader industry’s appetite for change and the effectiveness of eXp’s value proposition.
Commission Pressure
While Orozco cited broader business value, continued pressure on commission structures will likely remain a key driver for agent movement, potentially forcing further innovation in brokerage compensation models.
Scalability Risks
eXp Realty’s ability to effectively integrate and retain The Luxe Group’s team, and to replicate that success with other acquisitions, will test the scalability of its agent-centric model.
CID: 2088