Emplifi Inc.

Emplifi Inc. is a private company headquartered in Columbus, Ohio, United States. Formed in 2021 from the merger of Astute Solutions and Socialbakers, the company operates as a unified customer engagement platform. Its core mission is to empower brands to deliver meaningful, connected experiences across digital channels, helping them empathize with customers and amplify their brand presence.

Emplifi offers a comprehensive suite of AI-powered products and services spanning social media marketing, social commerce, and social customer care. Key offerings include content scheduling, unified analytics, influencer marketing, community management, sentiment analysis, chatbots, and CRM integrations. The platform is designed to support large-scale businesses across various market segments, including consumer packaged goods, media & entertainment, retail & eCommerce, and travel & hospitality.

Led by CEO Ohad Hecht, Emplifi achieved unicorn status in 2022 with a valuation exceeding $1 billion. The company has recently rolled out numerous AI-powered tools to enhance efficiencies in social media marketing and customer care. Emplifi is recognized as a leader in the customer experience market, regularly publishing industry benchmark reports on topics such as AI-powered workflows and the impact of user-generated content on conversions.