TLG Lands Industry Vet Jason Miner, Signals Push for Growth in Competitive Comms Landscape
Strategic communications firm TLG has appointed Jason Miner as Managing Partner, bolstering its leadership team and signaling ambitious growth plans amidst rising demand for crisis & financial communications expertise.
TLG Lands Industry Vet Jason Miner, Signals Push for Growth in Competitive Comms Landscape
New York, NY – November 4, 2025 – TLG, a global strategic communications and stakeholder engagement firm, has appointed Jason Miner as Managing Partner, a move industry observers say signals a determined push for growth in a highly competitive market. Miner joins TLG from FGS Global, where he spent over a decade building and leading the firm’s financial communications practice. This appointment comes alongside a significant expansion of TLG’s New York office, reflecting a strategic bet on the increasing demand for specialized communications services, particularly in crisis management and financial public relations.
Miner's arrival at TLG is being viewed as a significant power play. “The talent pool in strategic comms is relatively tight, and experienced leaders like Miner are always in demand,” says one industry analyst, speaking anonymously. “His move to TLG suggests the firm is serious about challenging the established players and expanding its footprint.”
TLG has long been a respected mid-sized firm, known for its expertise in litigation support, workforce communications, and bankruptcy/restructuring advice. However, the appointment of Miner, coupled with the New York expansion, suggests a broader ambition. The firm is actively investing in both talent and infrastructure to meet the growing needs of clients navigating increasingly complex business and reputational challenges.
A Shifting Landscape Drives Demand
The strategic communications landscape is undergoing a period of rapid change. Geopolitical instability, economic uncertainty, and the proliferation of social media have created a constant stream of potential crises for companies to manage. This, coupled with heightened regulatory scrutiny and investor activism, has fueled demand for experienced communications professionals who can effectively navigate these challenges.
“Companies are realizing that effective communication is no longer a ‘nice to have,’ it’s a business imperative,” says another industry source, requesting anonymity. “A well-crafted communication strategy can be the difference between a manageable crisis and a full-blown reputational disaster.”
This demand is particularly acute in the financial sector, where companies face intense pressure to maintain investor confidence and protect their valuations. The rise of activist investors has further complicated matters, requiring companies to proactively engage with shareholders and defend their strategies.
TLG’s New York Expansion: A Strategic Bet
The decision to expand TLG’s New York office reflects the firm’s belief that the city remains a critical hub for strategic communications activity. New York is home to a large concentration of Fortune 500 companies, financial institutions, and media outlets, making it an ideal location to serve key clients.
The expansion involves a significant investment in office space and technology, as well as the recruitment of additional staff. TLG is actively seeking experienced professionals in areas such as crisis communications, financial PR, and digital media. Job postings indicate a particular focus on attracting senior-level talent capable of handling complex client engagements.
“New York is a competitive market, but it also offers tremendous opportunities for growth,” says an insider at TLG, speaking on background. “We believe that our expansion will allow us to better serve our existing clients and attract new ones.”
Miner’s Expertise: A Valuable Asset
Jason Miner brings a wealth of experience to TLG, having spent over a decade at FGS Global. During his tenure, he played a key role in building and leading the firm’s financial communications practice, advising clients on a wide range of issues, including mergers and acquisitions, restructurings, and investor relations.
“Miner is a respected leader in the industry, known for his strategic thinking and his ability to build strong relationships with clients,” says a competitor, speaking anonymously. “His arrival at TLG is a significant gain for the firm.”
While TLG hasn’t publicly detailed Miner’s specific responsibilities, it’s widely expected that he will play a key role in driving the firm’s growth strategy and expanding its client base. His expertise in financial communications will be particularly valuable as TLG seeks to capitalize on the growing demand for these services.
Challenges Ahead
The strategic communications market is fiercely competitive, with a number of established players vying for market share. TLG faces significant challenges as it seeks to differentiate itself and compete with larger firms like FGS Global, Brunswick Group, and Edelman.
To succeed, TLG will need to continue to invest in talent and technology, build strong client relationships, and demonstrate a clear understanding of the evolving needs of the market. The firm will also need to effectively communicate its value proposition and demonstrate that it can deliver superior results for its clients.
The appointment of Jason Miner and the expansion of its New York office are positive steps in the right direction. However, ultimately, TLG’s success will depend on its ability to execute its strategy and deliver on its promises. The coming months will be critical as the firm seeks to establish itself as a leading player in the competitive strategic communications landscape.