The Secret in the Fryer: Beyond Oil's Bet on Health and Profit

VANCOUVER, British Columbia – December 02, 2025 – This week, executives from a small Canadian food-tech company will walk into the prestigious New York Athletic Club with a bold proposition for Wall Street: they’ve found a way to make the world’s deep fryers healthier, more sustainable, and more profitable. Beyond Oil Ltd., a company built around a patented filtration powder, is set to meet one-on-one with investors at The Benchmark Company’s annual conference, a key venue for emerging growth companies seeking capital and validation.

While the event is a standard move in the corporate playbook, the technology at its heart is anything but. Beyond Oil claims its product can dramatically extend the life of cooking oil while stripping out the harmful compounds that form with repeated use. It’s a pitch that sits at the intersection of three powerful trends: public health, environmental sustainability, and operational efficiency. For an industry grappling with tight margins and increasing consumer scrutiny, it's a compelling promise. But as the company steps into the investor spotlight, it faces the critical challenge of proving it can scale its innovation from a promising concept into a global kitchen staple.

The Pitch to Wall Street

For a company like Beyond Oil, the 14th Annual Discovery One-on-One Investor Conference is more than just a meeting; it’s a strategic inflection point. The Benchmark Company specializes in connecting micro and small-cap companies with the institutional capital needed to fuel growth. For Beyond Oil, which only recently graduated to the Toronto Stock Exchange (TSX) in November 2025 after trading on junior exchanges, this event is a coming-out party.

Investors will be looking closely at the numbers, which tell a story of explosive growth from a small base. The company recently reported a staggering 779% year-over-year revenue increase for its third quarter, hitting US$1.2 million. While impressive, this growth comes with the caveat of a continued net loss, which stood at $1.55 million for the same period. This is the classic profile of a high-growth tech venture: burning cash to capture market share. The key question for the investors meeting with VP Robert Kiesman and North American President Michael Nemirow will be the path to profitability.

Recent moves have already bolstered investor confidence. The stock has surged over 140% in the past year, and a strategic investment of nearly CAD $10.5 million from Clal Insurance, one of Israel’s largest institutional investors, in March 2025 provided a significant vote of confidence. That deal, made at a premium to the market price, was contingent on the company uplisting to a senior exchange, a promise it has now delivered on with its TSX debut. With a market capitalization hovering around CAD $270 million, Beyond Oil is no longer a speculative startup, but it must now demonstrate that its impressive revenue trajectory is sustainable and can translate into bottom-line earnings.

More Than Just a Filter

At the core of Beyond Oil’s investment thesis is a deceptively simple product: a fine, food-grade powder. This active filter aid is added to cooking oil during the daily filtration process. The company asserts that its patented formulation acts like a magnet for impurities, preferentially adsorbing and removing the harmful compounds that degrade oil and pose health risks.

The science of frying is complex. Each time oil is heated, it breaks down, creating free fatty acids (FFA) and total polar materials (TPM). High levels of these compounds are linked to off-flavors, reduced food quality, and, more alarmingly, the formation of potentially carcinogenic substances like acrylamide. This is why health regulations in many countries limit the number of times oil can be reused.

Beyond Oil claims its technology can reduce FFA levels to as low as 0.1%, effectively resetting the oil's quality. This distinguishes it from competitors in the crowded oil management market, which includes both filtration machine manufacturers like Pitco and Henny Penny, and other powder-based solutions. According to the company, many competing powders only modestly reduce FFA levels. Independent academic reviews, including one by a professor from the Hebrew University, have noted that the product can reduce polar materials and acrylamides to almost undetectable levels.

This health-focused innovation has earned crucial regulatory validation. The company received non-objection letters from the U.S. Food and Drug Administration (FDA) in March 2022 and from Health Canada in May 2022, confirming its product is safe for use as a filter aid. These clearances, along with NSF, Kosher, and Halal certifications, provide a powerful tool for market entry, especially in North America. By addressing the root cause of oil degradation, Beyond Oil is not just selling a cost-saving tool but positioning itself as a partner in public health.

The Kitchen's Bottom Line

While the health and sustainability narrative is compelling, the most immediate draw for restaurant owners and food service operators is economic. Cooking oil is a significant and volatile expense. The widespread practice of discarding and replacing large volumes of oil every few days represents a major operational cost and creates substantial waste.

Beyond Oil’s primary value proposition is the dramatic extension of oil life. The company has reported successful tests showing its product can keep frying oil in optimal condition for up to 21 days, a huge leap from the typical few-day cycle. For a quick-service restaurant chain, this could translate into tens of thousands of dollars in annual savings per location, not to mention the environmental benefit of drastically reducing oil waste.

Market traction appears to be building. The company has secured distribution agreements and is running pilot programs across the globe. A recent 16-ton order from a franchisee of a global fast-food chain in Eastern Europe, following a successful pilot, demonstrates that the technology can deliver tangible results at scale. In Canada, a significant order from West Coast Reduction, a major rendering and recycling company, signals a broader rollout and integration into the existing food service supply chain. These commercial wins are the proof points investors will be looking for—evidence that the technology is moving from the lab to the real-world kitchen, where purchasing decisions are driven by efficiency and return on investment.

Navigating a Competitive Market

Despite its innovative technology and early successes, Beyond Oil’s path forward is not without challenges. The global cooking oil filter market, valued at over USD $1.5 billion, is mature and highly competitive. Established players have long-standing relationships with major restaurant chains and deep distribution networks.

Beyond Oil’s strategy relies on convincing operators to adopt a new daily process. This requires overcoming inertia and proving that its powder-based solution is superior to, or an essential supplement for, existing filtration machines. Educating the market on the nuanced differences between its technology and other filter aids will be crucial for justifying its premium positioning and driving widespread adoption.

Furthermore, the company must flawlessly execute its global expansion. Managing supply chains, navigating diverse regulatory landscapes, and scaling production to meet demand from large, multi-national clients are significant operational hurdles. Investors will be keen to understand the company's strategy for converting its growing pipeline of pilot programs into long-term, recurring revenue streams. The ability to maintain quality control and provide consistent customer support across different continents will be a key determinant of its long-term success. As it presents its vision in New York, the company is not just selling a product; it is selling a paradigm shift in how an entire industry thinks about one of its most fundamental commodities. The challenge now is to deliver on that promise.