Knowtion Health Acquires revly to Bolster Claims Tech Arsenal

BOCA RATON, Fla. – March 17, 2026 – Knowtion Health, a prominent player in the healthcare revenue cycle management (RCM) sector, today announced its acquisition of revly, a specialized provider of intelligent reimbursement solutions. The move integrates revly's advanced, EHR-agnostic technology into Knowtion's portfolio, significantly expanding its claims routing services to help healthcare providers capture revenue opportunities both before and after claim submission.

The acquisition is a clear signal of Knowtion Health's aggressive growth strategy in a fiercely competitive market. By absorbing revly, a young company founded in 2021, Knowtion gains a critical technological edge designed to streamline one of the most complex aspects of healthcare finance: getting paid correctly and on time.

"revly's outcome-driven approach and deep expertise align closely with our mission to defend providers in an increasingly complex claims environment," said Erica Tingley, President & CFO of Knowtion Health, in the official announcement. "Together, the revly and Knowtion Health teams are focused on helping hospitals get paid fully, fairly, and faster at scale."

The Private Equity-Fueled Consolidation Play

This acquisition is not an isolated event but rather a strategic maneuver within a broader industry trend of consolidation, largely driven by private equity investment. The healthcare RCM market is undergoing a significant transformation as firms race to build comprehensive, technology-driven platforms through a "buy-and-build" approach. Knowtion Health, backed by major private equity firms, is a prime example of this strategy in action.

In August 2024, Arsenal Capital Partners acquired a majority stake in Knowtion Health, with the previous majority owner, Sunstone Partners, retaining a significant co-investment. At the time, Arsenal explicitly stated its intent to accelerate Knowtion's growth through both organic development and strategic acquisitions. This latest purchase of revly directly fulfills that mandate, following other key acquisitions like that of Switch RCM in July 2025.

This pattern demonstrates a clear playbook: identify and acquire innovative companies with specialized, high-value technology, and integrate them into a larger, scalable platform. By doing so, private equity-backed firms like Knowtion Health can rapidly expand their service offerings, enhance their technological capabilities, and solidify their market position against large, established competitors, including those tied to major Electronic Health Record (EHR) systems.

Unlocking Revenue with EHR-Agnostic Technology

At the heart of this deal is revly's proprietary technology. The company’s flagship "directional billing solution" acts as an intelligent routing system for medical claims. It uses proprietary pricing and routing logic to analyze potential payers and automatically directs each claim to the one most likely to provide the highest and fastest reimbursement. This directly tackles two of the biggest pain points for hospital finance departments: high accounts receivable (AR) balances and revenue leakage from underpayments or improper denials.

A crucial aspect of revly's technology is that it is EHR-agnostic. This is a significant differentiator in a market where many RCM tools are deeply integrated with and often exclusive to major EHR vendors like Epic and Oracle Cerner. For a hospital or health system, this independence means they can adopt revly's advanced reimbursement optimization tools without having to overhaul their core clinical and administrative software, offering a level of flexibility many competitors cannot match.

The integration of this technology promises to enhance Knowtion Health's ability to deliver on its core value proposition. The firm, which already manages over $4.5 billion in outstanding accounts for more than 550 hospitals nationwide, can now deploy revly's advanced analytics across its vast client base. This enables a more proactive approach to revenue capture, identifying opportunities for additional reimbursement before a claim is even submitted and performing deep-dive analyses on why and where revenue is being lost.

Navigating Healthcare's Financial Maze

The timing of the acquisition is critical, as healthcare providers across the United States face unprecedented financial pressure. Squeezed by rising operational costs, labor shortages, and increasingly restrictive reimbursement policies from insurance payers, many hospitals are operating on razor-thin margins. The complexity of medical billing, coupled with a rise in claim denials, has made efficient revenue cycle management a matter of institutional survival.

Solutions that can reduce administrative friction and maximize revenue are in high demand. The combination of Knowtion Health's scale and expertise in managing complex, unresolved claims with revly's intelligent, front-end optimization technology creates a powerful end-to-end solution. This allows providers to not only recover aged balances but also to prevent revenue loss from the outset.

"Becoming part of Knowtion Health is an exciting next chapter for the revly team. Our shared values and mission alignment made this a natural fit," commented Bennett Holden, Founder of revly. "Our teams alongside the combined technology will set a new standard for supporting providers with their claims routing, and we are energized by the opportunities ahead."

By strengthening its technological arsenal, Knowtion Health is better positioned to compete in the crowded RCM landscape. The move underscores the industry-wide shift away from manual processes and toward AI-driven automation and analytics. As providers seek to do more with less, the demand for integrated RCM platforms that deliver measurable financial results will only continue to grow. This acquisition ensures that Knowtion Health remains a formidable contender in that evolving ecosystem.