Jamf Named Gartner Leader, Validating Its Apple-First Enterprise Strategy

MINNEAPOLIS, MN – January 09, 2026 – Jamf (NASDAQ: JAMF) today announced it has been positioned as a Leader in the 2026 Gartner® Magic Quadrant™ for Endpoint Management Tools, a significant acknowledgment of its market influence and product strategy. The recognition, based on the company's evaluated Completeness of Vision and Ability to Execute, serves as a powerful validation of its specialized, Apple-first approach in a competitive enterprise technology landscape.

For years, IT departments have grappled with managing a diverse array of devices, often forcing Apple products into management frameworks designed primarily for Windows. Jamf’s placement in the Leaders quadrant suggests a market shift that increasingly values deep, native integration for the growing fleet of Macs, iPhones, and iPads in the workplace. This recognition underscores the effectiveness of a platform built from the ground up to support the Apple ecosystem.

Deciphering the Gartner Recognition

The Gartner Magic Quadrant is a highly respected industry benchmark that provides a graphical competitive positioning of technology providers in a specific market. Vendors are plotted into four quadrants: Leaders, Challengers, Visionaries, and Niche Players. Earning a spot in the Leaders quadrant is a coveted distinction, indicating that a company not only executes well against its current vision but is also well-positioned for the future.

Evaluation is based on two primary criteria:

• Ability to Execute: This axis assesses a vendor's financial viability, market responsiveness, product development, sales channels, and customer experience. It essentially answers the question: Can the company deliver on its promises today? For Jamf, this is reflected in its strong financial performance, a customer base of over 35,000 organizations, and a proven track record of delivering robust solutions.

• Completeness of Vision: This criterion evaluates a vendor's innovation, market understanding, and strategic direction. It gauges whether a company is driving the market forward. Jamf’s vision of a unified platform that combines management, security, and AI-driven automation specifically for Apple devices demonstrates a clear and forward-thinking strategy that aligns with evolving enterprise needs.

Being named a Leader signifies that Gartner views Jamf as a strategic provider with a mature and comprehensive product portfolio, a strong market presence, and a clear roadmap for future innovation.

The Apple Advantage in a Crowded Market

The endpoint management market is crowded with formidable players, including large technology providers like Microsoft and VMware that offer broad, cross-platform solutions. While these tools provide a single pane of glass for managing diverse operating systems, Jamf has carved out a dominant position by arguing that a one-size-fits-all approach comes with compromises, particularly for Apple devices.

Jamf’s platform is designed to avoid forcing Apple devices into Windows-centric workflows. This specialized focus enables capabilities that are critical for Apple-centric organizations, such as zero-touch deployment, which allows devices to be shipped directly to employees and automatically configured upon first power-on. Another key differentiator is same-day support for new Apple operating system updates, a crucial feature that ensures organizations can immediately leverage new features and security patches without delay or disruption. This level of deep integration is often cited by customers as a primary reason for choosing Jamf over more generalized endpoint management tools.

This Apple-first strategy is resonating as Apple's footprint in the enterprise continues to expand. Driven by employee preference and the power of its hardware, Apple is no longer a niche player in the corporate world. As organizations scale their Apple deployments, the need for a management solution that can provide enterprise-grade security and a consumer-simple user experience becomes paramount.

Execution Backed by Growth and Customer Trust

Jamf’s “Ability to Execute” is not just a theoretical assessment; it is backed by strong financial performance and widespread customer adoption. The company has demonstrated consistent growth, reporting Annual Recurring Revenue (ARR) of $609.9 million as of late 2024, a 14% increase year-over-year. This financial stability provides the resources for continued innovation and support.

Customer feedback on technology review platforms like Gartner Peer Insights and G2 consistently praises Jamf for its robust feature set and dedication to the Apple ecosystem. IT administrators frequently highlight the platform's ability to simplify complex tasks, from automated patching and compliance enforcement to seamless app deployment. This positive sentiment from a large user base reinforces the company's reputation for delivering a reliable and effective solution.

“We believe being named a Leader in the 2026 Gartner Magic Quadrant underscores Jamf’s ability to execute today while continuing to innovate for the future,” said Henry Patel, Chief Strategy Officer at Jamf. “As organizations scale with Apple across increasingly complex environments and industries, we remain focused on reducing their risk, simplifying their operations, and delivering the Apple experience employees love and IT teams trust.”

Aligning with the Future of Endpoint Management

Jamf’s strategy is well-aligned with several key trends shaping the future of IT. The convergence of endpoint management and security is a major industry shift, and Jamf has moved decisively to integrate security capabilities—including threat prevention, detection, and remediation—directly into its management platform. This provides a single, unified solution for securing Apple devices, a critical need in today's heightened threat landscape.

Furthermore, the platform's emphasis on automation and the introduction of AI-driven features address the growing pressure on IT teams to operate more efficiently. By automating routine tasks and using intelligence to identify potential issues, Jamf aims to free up IT resources to focus on more strategic initiatives. This focus on intelligent automation is central to its vision for the future of device management.

As businesses continue to support hybrid work models and adopt zero-trust security architectures, the ability to manage and secure every endpoint becomes non-negotiable. Jamf’s solutions for remote device deployment and continuous compliance verification make it a key enabler of these modern IT strategies. The company's recognition by Gartner confirms its status not just as a tool for managing Apple devices, but as a strategic partner for the modern, secure, and productive enterprise.