Beyond the Checkbook: Insurer Immerses Leaders in First Responder Training

TAMPA, FL – October 28, 2025 – In an era where corporate social responsibility is increasingly scrutinized, Heritage Insurance Holdings, Inc. is taking a decidedly hands-on approach to community engagement. Rather than simply writing checks, the Florida-based insurer recently sent its CEO, Ernie Garateix, and Associate VP, Butch Delgado, through a rigorous day of training alongside Hillsborough County Fire Rescue (HCFR). The immersive experience, part of HCFR's new “Honorary Firefighter” program, is earning attention as a model for deeper corporate involvement beyond traditional philanthropic efforts.

A Day in the Life

The “Honorary Firefighter” program aims to provide community leaders with a firsthand understanding of the challenges and demands faced by first responders. Garateix and Delgado spent a full day participating in drills, learning about fire safety protocols, and experiencing the physical and mental demands of the profession. According to those involved, the program wasn’t a symbolic gesture but a genuine, full-throttle immersion.

“It was an incredible experience to see what these heroes do up close,” Garateix said in a statement. “It gave me a deeper appreciation for the courage, discipline, and heart it takes to protect our community.” Delgado, a former Tampa Police Chief, echoed that sentiment, noting that the experience was a “refreshing reminder” of the dedication shown by first responders. The day wasn’t about issuing directives or observing from a distance; it was about actively participating in training exercises, learning to operate equipment, and understanding the rapid decision-making required in emergency situations.

Beyond Financial Support

While Heritage Insurance has a long-standing history of supporting the communities it serves – with over $7.2 million in charitable contributions since 2013 – this latest initiative represents a shift in approach. The company’s commitment extends beyond financial donations to include active participation and experiential learning. This isn’t simply a branding exercise, according to one community leader involved with the program.

“Many companies offer financial support, which is greatly appreciated, but this is different,” said a source familiar with the program. “It’s about leaders actually understanding the challenges, building relationships, and gaining a deeper appreciation for the work that first responders do. It fosters a more meaningful connection and hopefully translates into more informed support in the long run.”

Heritage's support for HCFR also includes sponsorship of the annual Firefighters Gala, an event crucial to raising funds for essential training, equipment, and community outreach programs. However, the “Honorary Firefighter” program is adding a unique dimension to the insurer’s community engagement strategy.

A Growing Trend?

Heritage Insurance isn’t alone in recognizing the importance of supporting first responders. Many property and casualty insurers actively engage in community outreach, particularly in regions prone to natural disasters. State Farm’s “Good Neighbor Firefighter Safety Program” and Liberty Mutual’s support for first responder initiatives are prime examples. However, the level of immersive experience offered by HCFR’s program—and Heritage’s willingness to participate at the executive level—appears to be relatively unique.

“We’re seeing a growing trend of companies wanting to do more than just write checks,” said a source within the industry. “They want to be actively involved, build relationships with community leaders, and demonstrate a genuine commitment to social responsibility. This is especially true in the insurance industry, where risk management and community resilience go hand in hand.”

Industry experts suggest this move is strategic. For insurers operating in catastrophe-prone areas, investing in community preparedness and supporting first responders isn’t simply a philanthropic endeavor; it's a business imperative. Stronger communities are more resilient, minimizing losses after disasters and reducing the overall risk profile for insurers. Furthermore, demonstrating a commitment to social responsibility enhances brand reputation and fosters customer loyalty.

While many companies offer financial support and employee volunteer programs, the active participation of senior leadership—putting themselves through a physically and mentally demanding training program—sends a powerful message. It demonstrates a genuine commitment to understanding the challenges faced by first responders and a willingness to go beyond the superficial.

Heritage Insurance’s commitment to HCFR, and its willingness to embrace innovative approaches to community engagement, may well set a new standard for corporate social responsibility in the insurance industry and beyond.